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Articles / Podcasts

EPISODE 34 🎙️ The New Consumer Fear in this Digital Age
https://open.spotify.com/episode/48vb1Mw8bFjgks54tL9OTA?si=4a1283596d324ba1

~ 1 min read

In this episode of the Customer Commerce Podcast, Jess and Mikel discuss the importance of authenticity in social media, particularly on platforms like LinkedIn. They explore the challenges of self-promotion, the emergence of new consumer fears like FOMO (fear of missing out) and a new one, FOBO (fear of a better option), and the significance of social proof in decision-making.

February 27, 2025 ·

Podcasts

EPISODE 34 🎙️ The New Consumer Fear in this Digital Age https://open.spotify.com/episode/48vb1Mw8bFjgks54tL9OTA?si=4a1283596d324ba1

EPISODE 34 🎙️ The New Consumer Fear in this Digital Age
https://open.spotify.com/episode/48vb1Mw8bFjgks54tL9OTA?si=4a1283596d324ba1