EPISODE 18 🎙️ The Essence of ‘Customer Commerce’ and why Uber got it RIGHT
https://open.spotify.com/episode/7AKfPhvEWGh0fKCJLtnrpB?si=d5fa9ee33c5a4411
In this episode of the Customer Commerce podcast, hosts Jessica, Mikel, and David delve into the concept of customer commerce, emphasizing the importance of building relationships with customers over mere transactional efficiency. They discuss the significance of setting clear expectations in customer communication, the philosophy behind customer commerce, and the role of reciprocity in customer relationships. The conversation highlights the need for businesses to foster a customer-centric culture to enhance customer experiences and loyalty.