It’s never been easier to launch an online store. Drag, drop, publish. Voila! Your eCommerce business is live. But what happens when your business starts to grow? Or when you need to manage multiple brands, serve B2B and B2C customers, or expand into different regions, with multi-currency, multi-language? When you want complex cart checkouts?
That’s when the hidden complexity of “simple” eCommerce starts to show its true colours.