How Unified Commerce Is Revolutionizing Government Digital Service Delivery

From local councils to federal departments, governments around the world are confronting the same challenge: how to deliver faster, more seamless, and citizen-focused services in our increasingly digital world.

The Australian Government’s Digital Strategy calls for “simple, secure and connected public services.”

Citizens now expect to interact with public agencies the same way they engage with banks, retailers, or utilities.

On their own time, from any device, without friction.

But for many agencies, the digital experience is still hampered by outdated systems, data silos, and expensive integration overhead.

Now, a growing number of public sector leaders are looking to platforms that unify service delivery, simplify infrastructure, and reduce the burden on stretched teams. One of those platforms is StoreConnect.

The shift toward citizen-centric infrastructure

Public sector digital transformation is no longer about ticking the “online form” box. It’s about end-to-end integration: from the moment a citizen logs in, to the payment they make, to the internal workflow triggered, to the real-time analytics that help agencies evaluate success.

KPMG’s 2024 GovTech Futures report found that 74% of government executives believe digital systems are mission-critical to maintaining public trust.

Yet fewer than half say their current infrastructure can scale to meet demand. It’s a common refrain echoed by departments across Australia, the U.S. and globally.

From disjointed systems to unified platforms

StoreConnect, a Salesforce-native platform, is helping public agencies replace disconnected systems with one unified solution for public-facing commerce, program delivery, communication, and content.

It’s not just about selling products. StoreConnect is being used by councils to collect rates and event fees, by public health teams to manage bookings and memberships, and by agencies to coordinate vendor applications, training sessions, and even digital permits, all on one secure platform.

Here is why it’s gaining traction:

• Multi-agency, multi-site capability: Departments can spin up new websites for different programs or audiences; tourism, libraries, education, health, without needing new infrastructure.

• Combined citizen checkout: One cart for permits, donations, event bookings, or memberships. No more switching systems or creating multiple logins.

• Offline and on-site functionality: StoreConnect’s integrated Point of Sale works in physical locations and syncs in real time with your Salesforce org.

• Full website CMS & custom forms: Government staff can manage content, build enrolment or case forms, and localise themes for language or region.

• Secure payment & subscription management: Accept recurring and one-off payments across 14+ providers with audit trails, compliance tracking, and seamless Salesforce integration.

• Marketplace and licensing use cases: Ideal for public sector commerce, including branded merchandise, publications, inspections, training fees, and licensing.

Built for public sector security and scale

StoreConnect meets government-grade security and compliance standards: ISO 27001, SOC2, HIPAA, GDPR, and more.

Unlike third-party tools that require API integrations and duplicated records, StoreConnect stores all data securely in your Salesforce instance, ensuring a single source of truth for every citizen interaction.

It’s already being used in highly regulated environments by nonprofits, education providers, and now increasingly by government teams who need to move fast without compromising safety or transparency.

Delivering on the digital service promise

Citizens today expect their interactions with government to match the best digital experiences they have elsewhere. StoreConnect empowers agencies to build that experience, without needing custom software builds or 18-month rollouts.

“We have built a platform that is secure to meet all government requirements, flexible enough for multi-agency use and powerful enough to unify how public services operate”, says Mikel Lindsaar, CEO of StoreConnect. “Our vision extends beyond software. It is about empowering our clients to be able to deliver exceptional service, transforming the citizen experience into one that is seamless, transparent and truly responsive, without drowning your back office team.”

As governments across Australia and beyond accelerate their digital transformation journeys, unified commerce is emerging as a critical enabler, not just for transactions, but for building a public sector that works better, together.

📌 Explore More

Learn how StoreConnect helps councils, departments, and public programs modernise:
getstoreconnect.com/features/public-sector

Sources mentioned:

Digital Government Strategy (DTA)

PSN: Digital Transformation

Deloitte & Adapt