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[Video] StoreConnect + Agentforce Demo for Higher Education

November 28, 2025

Key Takeaways:

  • Store Connect is a full e-commerce + CMS built on Salesforce – all content, courses, donations, merchandise, and fundraising pages are driven directly from Salesforce data with no duplication.
  • AI agent “Steve” (powered by Agentforce) lets users interact in natural language – ask about careers, events, alumni, or how to help, and Steve reads real Salesforce records to answer and take action.
  • Live creation of peer-to-peer fundraising pages – in seconds, the agent extracted a casual request (“30-year reunion for class of 1995, goal $5,000 for new building”) and auto-generated a complete, publishable fundraising page with guardrails and optional approval workflows.
  • One conversational flow for complex giving – users added one-time $10K, monthly $50, yearly $1K donations, and merchandise to a single cart—all instantly reflected as Salesforce records with proper fund allocation.
  • Abandoned-cart intelligence – high-value abandoned carts (e.g., $10K donation) trigger alerts so gift officers can follow up immediately.
  • Bi-directional real-time sync – update a contact’s phone number or website content in Salesforce → instantly reflects on the live site; edit on the site → instantly updates Salesforce.
  • No Experience Cloud on the front-end – built for speed using HTML/CSS/JS + Liquid (same as Shopify), resulting in dramatically faster load times and higher conversion rates.
  • Self-service donor/alumni portal – donors can view, modify, or cancel recurring gifts without needing Experience Cloud licenses.
  • Flexible payment & nonprofit integrations – supports 23+ payment gateways, bring-your-own merchant accounts, and easily maps orders to Opportunities, NPSP transactions, Accounting Seed, etc., via standard Salesforce automation.
  • Strong Agentforce guardrails – the agent only accesses records it’s explicitly allowed to see and only performs pre-approved actions, preventing off-topic or brand-damaging responses.
  • Affordable & rapid deployment – licensing starts at $10K/year, flagship plans around $70K/year; many clients consolidate 20+ separate SaaS tools into one Salesforce solution.

In short: StoreConnect + Agentforce turns Salesforce into a conversational, real-time, donor/alumni-facing e-commerce and fundraising powerhouse—no extra systems, no data sync headaches, and no slow Experience Cloud spinners.